Pricing

Costs less than your
chai budget.

Transparent rupee pricing with GST invoices, no per-transaction platform tax, no setup fee. Pick a plan and go live the same day.

GST invoice included Free for your customers Cancel anytime
Billed yearly12 months

Basic

One location. Everything you need to launch.
₹1,599/ month
Billed annually · ₹19,188 / year
  • Loyalty card
  • 500 m geo radius
  • 2 push notifications per day
  • Detailed analytics
  • Email support
Start Basic
Most chosen

Standard

For growing shops with up to 3 locations.
₹1,999/ month
Billed annually · ₹23,988 / year
  • Up to 3 locations
  • 1 km geo radius
  • 2 push notifications per day
  • Detailed analytics
  • Email support
Start Standard

All plans include Apple + Google Wallet, the scanner, and core analytics. Yearly billing only, switch plans anytime.

The math, your way

Your shop.
Your numbers.

Plug in roughly your business. We’ll show you what an active loyalty program would have looked like last year.

New customers a month
150
Average bill
₹350
Repeat-customer rate today
30%
Potential extra revenue per year
₹3.4 L
Based on a 38-point lift in repeat rate (pilot average) and 1.4 incremental visits per retained customer.
  • Repeat rate 30% → 68%
  • +57 customers retained / month
Start free · 4 minutes

Estimates only · Based on Punchd pilot data 2025 · Your mileage will vary

The quick questions

Is GST included?+

Every plan is billed in INR with a proper GST-compliant invoice you can download for your accounts.

What do my customers pay?+

Nothing. Customers add your card to Apple or Google Wallet for free, no app, no subscription, ever.

Can I cancel anytime?+

Yes, in one click. Your customer data exports as CSV and leaves with you. No lock-in.

Do I need any hardware?+

No. The counter scanner runs in any phone, tablet or laptop browser. There's no Punchd hardware to buy.

Start today.
Live before your next rush.

Start free
No credit card to start · GST invoices · Cancel anytime